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Michael F. Buckley
Michael F. Buckley

7.2K Followers

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Published in UX Collective

·Updated 1 day ago

How to design like MacGyver

Using ingenuity and level-headedness to solve design problems — I recently re-watched the classic 1980s action TV series MacGyver. This show was a staple of my childhood — it’s the reason why I always carry a Swiss Army pocket knife and have a paper clip in my wallet. …

UX

6 min read

How to design like MacGyver
How to design like MacGyver
UX

6 min read


Published in UX Collective

·Updated Jan 14

Will ChatGPT spark the next financial bubble?

What we can learn from the dot-com era and how to prepare for the next technology gold rush — Revolutionary technology will always be synonymous with a new way to get rich. With the current growth of Artificial Intelligence (AI), it is fair to say we are looking at another technology gold rush on par with the dot-com boom. …

AI

4 min read

Will ChatGPT spark the next financial bubble?
Will ChatGPT spark the next financial bubble?
AI

4 min read


Published in UX Collective

·Updated Jan 9

The problem with not defining problems

How to develop better products using a scientific mindset — All too often, those responsible for developing new products overlook the most fundamental question — “what problem does this product solve for the target audience?” Instead, people will eagerly propose one-dimensional ideas or push forward ambiguous concepts without questioning their purpose beyond primary business objectives. …

Product Design

4 min read

The problem with not defining problems
The problem with not defining problems
Product Design

4 min read


Published in UX Collective

·Updated Dec 27, 2022

Branding for the collective unconscious

How to create a deeper connection with consumers through universally shared archetypes, values, and symbols — In recent years, the concept of branding has become increasingly important in the field of marketing. With the continual growth of the internet and the shift to digital media, brands have become more than just a logo or a slogan — they have evolved into an identity representing a company’s…

Marketing

4 min read

Branding for the collective unconscious
Branding for the collective unconscious
Marketing

4 min read


Published in UX Collective

·Updated Dec 20, 2022

Elon’s new Twitter Blue logo isn’t what you think

How bad journalism alters reality and erodes trust — I stumbled across two recent articles discussing Elon’s supposed new Twitter Blue Logo. One from Fast Company titled Elon Musk’s new Twitter Blue logo is perfectly awful, and another from Boing Boing titled The new and laughably bad Twitter Blue logo. In the Fast Company article, the author Jesus Diaz…

Design

3 min read

Elon’s new Twitter Blue logo isn’t what you think
Elon’s new Twitter Blue logo isn’t what you think
Design

3 min read


Published in UX Collective

·Dec 13, 2022

Design deserves more respect

The quest for worthiness in the name of the world’s most universal form of communication — Designers complain about many things — not getting paid enough, nobody listening to us, or people mistaking us for artists, to name a few. …

UX

4 min read

Design deserves more respect
Design deserves more respect
UX

4 min read


Published in UX Collective

·Updated Dec 17, 2022

How Elon’s Twitter takeover has disrupted the UX industry

The temptation to reduce formal UX processes in favor of aggressive field-testing — The word “acquisition” is the mantra for 2022. Between the $20 Billion acquisition of Figma by Adobe and the $44 Billion purchase of Twitter by Elon Musk, if designers were unfamiliar with an acquisition before, they should know what it is now. Even the company I’ve worked at for nearly…

UX

5 min read

How Elon’s Twitter takeover has disrupted the UX industry
How Elon’s Twitter takeover has disrupted the UX industry
UX

5 min read


Published in UX Collective

·Updated Dec 17, 2022

Content may be King, but Design is Queen

Deriving business and user value through the feminine force — Most people have heard the expression, “content is king.” This phrase has been around for many years, becoming popularized in an essay by Bill Gates titled “Content is King,” published on the Microsoft website in January 1996. The “content is king” expression is commonly used in business and marketing, representing…

UX

3 min read

Content may be King, but Design is Queen
Content may be King, but Design is Queen
UX

3 min read


Published in UX Collective

·Updated Dec 17, 2022

Standing at the crossroads of authenticity and career advancement

The difficult decision of choosing the right path for professional and personal success — During our careers, some of us will encounter transformative crossroads. Diverse paths will subtly emerge before us, presenting various possibilities that force us to introspectively question who we are and where we see our future selves. …

Career Advice

5 min read

Standing at the crossroads of authenticity and career advancement
Standing at the crossroads of authenticity and career advancement
Career Advice

5 min read


Published in UX Collective

·Updated Dec 17, 2022

UX morality and the design revolution

How business ethics and capitalism are evolving to reshape the future — Under the traditional business model embraced by many companies, it is unlikely that designers will ever truly possess an equal seat at the table. This unfortunate reality is because designers are intrinsically creative, passionate, and empathetic problem solvers, not savvy business people. In the business world, designers will always be…

UX

6 min read

UX morality and the design revolution
UX morality and the design revolution
UX

6 min read

Michael F. Buckley

Michael F. Buckley

7.2K Followers

Designer • Writer • Thinker

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